Over the past few years the growth rate in the Russian market in the UK has been phenomenal. With money to spend, Russians have become an excellent target market for numerous luxury brands. Several companies already have a good Russian customer base but when it comes to developing the Russian market share, very few have a well thought-out strategy in place.

At Russian Media House we believe that the Russian market for luxury goods in the UK is like any other, that is, it takes time and effort to develop interest and maintain the trust and loyalty of Russian consumers. What’s more, as indices demonstrate, the Russian market in the UK is about to expand rapidly. Over the past three years Russian spending in the luxury goods market has increased by 300%, with an increase of £45m in the last twelve months.

Advertising is important for promoting your company or brand but it is often advisable to reinforce your advertising campaign with a series of PR activities. At Russian Media House we work hard to put your message across to our readers in the most effective way possible. Our advertising packages include various PR bonuses such as organising “Russian evenings” to promote your company; regular editorials and opportunities to take part in Russian events organised by, or in partnership with Russian Media House.